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Management of ecommerce peaks in logistic and fulfillment?

Posted on by EditoreESL

Management of ecommerce peaks in logistic and fulfillment?

Essential Strategies to Excel During the Peak Ecommerce Season

With the peak e-commerce season from November to January fast approaching, businesses need to start preparations as early as September. Especially testing the July sales that serves as a reminder to plan ahead, we will provide guidance on essential strategies for this peak e-commerce season, aiming to optimize logistics and operations. Undoubtedly, to ensure a smooth and successful peak season, it is crucial to incorporate the following supply chain solutions, ecommerce logistic italy, ecommerce logistic milan, ecommerce logistic parma and ecommerce logistic turin and globally and order fulfillment, such as Third-Party Logistics (3PL), ecommerce order fulfillment, shipping and delivery, inventory management and more.

  1. Evaluate and prepare for the High Season in Time

To gain a competitive advantage during peak seasons, it is beneficial to get started early with 3PL providers and their e-commerce logistic italy, e-commerce logistic milan, e-commerce logistic parma, e-commerce logistic turin partners to secure order fulfillment and warehousing services well in advance. This proactive approach allows companies to anticipate and effectively manage peaks in demand, providing a strategic advantage.

  1. Simplify internal communications

During peak seasons, when getting support from fulfillment teams becomes more challenging, clear, transparent, and consistent communication remains critical to successful fulfillment. It is critical to proactively reach out to suppliers, manufacturers, 3PL partners, and global outsourced logistics partners, and distributors to ensure a seamless experience during high sales periods.

  1. Create data-driven demand forecasts

To optimize inventory management for peak seasons, leverage 3PL and b2c logistic italy, b2b logistic italy, d2c logistic italy and worldwide partners with advanced inventory management and order fulfillment solutions. By analyzing data from past peak seasons and quarter-over-quarter sales fluctuations, you can make informed decisions about inventory storage and preparation.

  1. Using Distributed Inventory

By working with a 3PL and supply chain and logistics partners, such as b2c logistic partner milan, b2c logistic turin, b2c logistic parma and d2c logistic, ecommerce fulfillment italy, e-commerce fulfillment italy, fulfillment for europe, in general in the world, which offers multi-site distribution centers for efficient warehousing and order fulfillment, you can implement essential strategies for peak e-commerce. This approach provides faster shipping options and helps reduce shipping costs, resulting in increased conversions and greater customer satisfaction.

  1. Automate customer communications

Leveraging your cloud-based warehouse management systems (WMS), shipping management systems (TMS), and customer relationship management systems (CRM), effectively utilize order details to provide shipping and tracking information to your customers. This approach not only saves valuable human resources, but also improves customer satisfaction by setting clear expectations.

  1. Preparing for returns

To ensure a streamlined returns process, first establish a seamless system with your 3PL partner and return logistics partner, reverse logistics. Then, use Return Merchandise Authorization (RMA) processing in conjunction with your warehouse management system (WMS) to efficiently manage returns. As a result, this will allow you to update inventory levels in a timely manner, minimizing disruptions to your supply chain.

  1. Manage your inventory and planning by September

Based on your forecast, start working with suppliers and manufacturers on the expected sales during the peak season because this is an essential and critical strategy for peak e-commerce. Consequently, this helps mitigate stock-outs, backorders, and customer loss. In general, the more information you can provide to your partners, the more likely you are to have a triumphant peak. Also, pre-order inventory where possible and negotiate with warehouse suppliers. Having a trusted and quality partner such as eshop logistic for the management of e-commerce logistic milan, e-commerce logistic parma, e-commerce logistic turin and fulfillment italy and fulfillment europe, is of paramount importance.

  1. Plan to launch big sales in advance

To prevent peak demand surges during peak seasons, launch major sales promotions early. This strategic approach places sales spikes outside the general public’s time frame, effectively reducing the possibility of missed deliveries due to larger loads handled by smaller carriers. Additionally, promote same-day and seven-day shipping options from your 3PL partners, ecommerce logistic italy, ecommerce logistic parma, ecommerce logistic milan, ecommerce logistic turin, and ecommerce logistic europe and global, to encourage early purchases and evenly distribute order influxes. Finally, ensure an open line of communication that can handle these sudden spikes in demand.

Summary and Conclusion: Implementing essential strategies for peak e-commerce is crucial

To excel during the peak e-commerce season, businesses need to strategically prepare their b2c logistic italy, d2c logistic italy, b2b logistic italy and general logistic european and worldwide, and their operations. Essentially, leveraging the expertise of 3PL providers and supply chain partners to offer ecommerce fulfillment, inventory management and omnichannel fulfillment solutions is key. Additionally, employing automation for customer communications and returns processing, while optimizing packaging and freight rates for cost-effective shipping, is critical. By implementing these essential peak e-commerce strategies, you can effectively set your business up for success and deliver an exceptional shopping experience to your customers.

Peak seasons aren’t just a test of your online sales strategy; they’re also a test of your logistics prowess. Partnering with a logistics solutions expert, full-service logistics outsourcing solution, like eShop Logistic, can provide you with the best tools, expertise, and flexibility you need to turn challenges into strategic advantages. By taking a holistic approach to planning, capacity management, technology, communication, and emergency preparedness, you’re not just preparing for peak season, but for lasting success. And with a business account, you’ll enjoy seamless shipping during peak seasons and beyond.

B2C & B2B eCommerce Logistic Services

Management of every logistic flow with a warehouses management system (WMS) suitable for a wide variety of customer needs.

INBOUND management with quality and quantity control, unloading containers, pallets, packages, FTL, LTL and hanging garments.

Put-away management.

Wide range of STORAGE solutions: on shelves, hanging garment, on pallet racks.
Professional order and OUTBOUND management, Pick & Pack, simple and complex packing action, returns management and reconditioning (e.g., washing, ironing, steaming, etc.).
Specific on-demand and value-added services (kit assembly, printing and inserting cards and personalized gift wrapping, stitching, etc.).
Supply of neutral and customized PACKAGING, filling materials, shrink-wrapping, filming, etc. We can offer greenfield solutions.

To know more about ecommerce logistic italy, e-commerce logistic italy,  ecommerce fulfillment italy, e-commerce fulfillment italy contact us!

We are not suppliers, we are your logistic colleagues, ready to work alongside you to optimize flows, costs and get the most out of your operations and offer you the best warehouse services and the most innovative integrated logistics solutions.

You will have to focus on your commercial, marketing and strategic activities, the rest, i.e. the logistics, shipping, customer service and value-added services part will be managed by us as if we ourselves were part of your reality!

We manage sales-specific logistics solutions through MARKETPLACE.

We are as scalable as your company needs to be: we can increase and decrease staff with organization and an eye on costs. We can handle your needs with multiple daily shifts, work 24/7 and perfect peak management.

We are also available to use WMS of our customers.

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Logistic for Dry Food Industry?

Posted on by EditoreESL

Logistic for Dry Food Industry?

Dry goods is a historical term describing the type of product line a store sells, which varies by region. The term comes from the textile trade, and stores appear to have spread with the mercantile trade throughout the British Empire as a means of bringing supplies and manufactured goods to remote settlements and farms. Beginning in the mid-18th century, these stores began selling supplies and textiles to remote communities, and many customized the products they sold to suit the needs of the area. This trend continued into the early 20th century. With the rise of department stores and catalog sales, the decline of dry goods stores began, and the term has largely fallen out of use. Some dry goods stores became department stores especially in the early 20th century. The term dates back to the 17th century, and originally referred to any goods measured in dry, not liquid, measure by volume, such as stere, bushel, or peck. Dry goods as a term for textiles dates back to 1742 in England or even a century earlier.

Source: Wikipedia

And www.eshoplogistic.com is expert in fulfillment, logistic and transportation solutions for dry foods, especially for coffee, tea, wine, canned foods, energy drinks but also foods supplement, dietary products, preserves, etc.

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Leaders in Food Dry Goods Shipping and Warehousing

In the logistics supply chain for food products, there is a unique place for the handling of dry goods. This is largely due to the fact that these types of cargoes require environmental management. Dry goods, by their very nature, require safe handling to not alter their state. If these goods are exposed to moisture, the entire cargo can be ruined, leading to huge financial losses and delays in the entire supply chain.

And www.eshoplogistic.com is the expert in foods handling: inbound, put-a-way, storage, pick and pack, order management, returns management, reverse logistic.

B2c fulfillment italy for dry foods? www.eshoplogistic.com . b2b fulfillment italy for dry foods? www.eshoplogistic.com . d2c fulfillment italy for dry foods? www.eshoplogistic.com ecommerce fulfillment italy for dry foods? www.eshoplogistic.com . e-commerce fulfillment italy for dry foods? www.eshoplogistic.com .

What is Dry Goods Shipping?

Dry goods refers to any product that can be stored at room temperature in a dry warehouse environment. These products can be stored in a variety of warehouse spaces, while their counterparts (perishables, fresh foods, or cold storage) require specialized facilities and transportation services to maintain the products at a specific temperature. Dry goods can be consumer goods or food-grade products such as shelf-stable finished foods or food ingredients.

One of the benefits of being a dry goods warehouse is that this type of shipping can be easily stored in a variety of configurations. Dry goods are unique products that can be efficiently stored in many different designs. From bulk storage options to large packages and even stacked in rows or on warehouse racks, the advantage is flexibility when it comes to shipping and storing dry goods.

The most important thing in dry goods storage is ensuring the safety of the product, and not just for the product itself. With everything from stacking heights to maintaining perfect records with expiration dates and practicing inventory control, best practices like First in First Out (FIFO) help dry goods shipping companies ensure your success. This is never more important than when the products are foods or food ingredients. When it comes to food, products with a built-in clock and a propensity for spoilage, the most important thing to ensure is product safety. This is most commonly ensured by the various certifications a dry goods warehouse may hold. Dry goods distribution comes down to your unique needs. Some products are shipped in full truckloads or full pallet quantities, while others are picked and shipped in case/bag pick quantities. Do you need large quantities of product at a specific time for your production runs? Perhaps instead you need a precise amount of material shipped in small quantities to help you maximize your floor space. Our team of trained warehouse professionals can help you align any distribution profile for your dry goods.

And www.eshoplogistic.com is the expert in the transportation, shipments of dry foods with FTL, LTL, Groupage, express shipments, parcel shipments, postal shipments.

Ecommerce logistic Milan for dry foods? www.eshoplogistic.com . e-commerce logistic Milan for dry foods? www.eshoplogistic.com. Ecommerce logistic parma for dry foods? www.eshoplogistic.com . e-commerce logistic parma for dry foods? www.eshoplogistic.com . ecommerce logistic turin for dry foods? www.eshoplogistic.com . e-commerce logistic turin for dry foods? www.eshoplogistic.com

When it comes to the logistics part of dry goods, there is a benefit in that dry goods shipping can be accomplished in a variety of ways. The most common is dry-van transportation. Dry goods can also be moved via rail or parcel shipments. As long as the products are properly packaged, dry goods are stable at room temperature and can be handled easily by trusted dry goods shipping companies.

Returns logistic in Italy for dry foods? www.eshoplogistic.com . reverse logistic in italy for dry foods? www.eshoplogistic.com . b2c logistic parma? www.eshoplogistic.com . b2c logistic milan? www.eshoplogistic.com  . fulfillment for Europe for dry foods? www.eshoplogistic.com

Start crafting your custom dry goods fulfillment, logistic and shipping plan today.

www.eshoplogistic.com team can provide guidance, pricing, and strategy. Our dry goods warehouse industry veterans work regularly with companies across a variety of industries, so we have the experience to help you safely and securely with your business needs. Get started by contacting our team today!

 

e-commerce logistic Italy? Reverse logistic Italy?

Posted on by EditoreESL

eShop Logistic: the ideal 3PL partner for e-commerce Logistic in Italy, B2B Logistic and Transport

Founded by 5 leading entrepreneurs in innovative logistic solutions, with 30 years of experience, www.eshoplogistic.com  (ESL) is the ideal partner for Fulfillment, Supply Chain and Transport projects in Italy and internationally.

Thanks to its offices in Milan, Rome and a Worldwide Network with +30 sites, ESL offers B2C (D2C) eCommerce logistic solutions, B2B logistic, Retail logistic, Wholesale logistic and Marketplace logistic, and manages from the smallest and simplest projects, which require flexible logistic partners to grow, to the largest and most complex projects where KPIs, peak management and internationalization are fundamental factors.

Management of high-quality and customized Omnichannel logistic projects, in addition to standard processes:

  • Inbound: unloading goods, quality and quantity control
  • Storage: pallets, shelves, hanging garments
  • Picking and order management
  • Packing and packaging supply
  • Returns management – ​​reverse logistics: quality and quantity control, value-added services
  • VAS: labeling, batch registration, expiry dates, customization, kits, etc.
  • Shipping: FTL, LTL, express, postal, cash on delivery (COD), cross-docking, drop-shipping.

Advanced cloud IT systems (WMS, TMS, CRM) provide the possibility of extrapolating data and statistics in real time.

Industries Served: Fashion, Luxury, Cosmetics, Healthcare and dietary products, Tech, Merchandising, Dry food, etc.

Are you a foreign company looking for e-commerce logistics in Italy?

Are you a company on the national territory and are you looking for ecommerce logistic in Parma, e-commerce logistic in Milan, e-commerce logistic in Turin, or in any case on the national territory?

Are you a company in the online sales sector and are you looking for a company specialized in returns logistic in Italy (reverse logistic in Italy)?

eShop Logistic Srl – It’s the right solution for you!

eShop Logistic: il partner 3PL ideale di Logistica e-commerce in italia, Logistica B2B e Trasporti

Fondata da 5 imprenditori leader in soluzioni logistiche innovative, con 30 anni di esperienza, www.eshoplogistic.com (ESL) è il partner ideale per progetti di Fulfillment, Supply Chain e Trasporti in Italia ed a livello internazionale.

Grazie alle proprie sedi a Milano, Roma e Network Mondiale con +30 siti, ESL offre soluzioni di logistica eCommerce B2C (D2C), logistica B2B, logistica Retail, logistica Wholesale e logistica per Marketplace, e gestisce dai progetti più piccoli e semplici, che richiedono partner logistici flessibili per crescere, ai progetti più grandi e complessi dove KPI, gestione dei picchi ed internazionalizzazione sono fattori fondamentali.

Gestione di progetti logistici Omnichannel di alta qualità e su misura, si aggiungono a processi standard:

  • Inbound: scarico merci, controlli qualità, quantità
  • Stoccaggio: bancale, scaffale, capi appesi
  • Picking e gestione degli ordini
  • Packing e fornitura di imballaggi
  • Gestione dei resi – reverse logistic: controlli qualità, quantità, servizi a valore aggiunto
  • VAS: etichettatura, registrazione lotti, scadenze, personalizzazione, kit, ecc.
  • Spedizioni: FTL, LTL, espresse, postali, contrassegni (COD), cross-docking, drop-shipping.

Sistemi IT evoluti in cloud (WMS, TMS, CRM) danno possibilità di estrapolare dati e statistiche in tempo reale.

Industrie Servite: Moda, Luxury, Cosmetica, Healthcare e prodotti dietetici, Tech, Merchandising, Alimentari secchi, ecc.

Siete un’azienda estera e cercate una logistica ecommerce in Italia?

Siete un’azienda sul territorio nazionale e cercate una logistica e-commerce a Parma, una logistica ecommerce a Milano, una logistica ecommerce a Torino, o comunque sul territorio nazionale?

Siete una realtà del settore vendite online e siete alla ricerca di una azienda specializzata nella logistica dei resi in Italia?

eShop Logistic Srl – E’ la soluzione giusta per voi!

What is the difference between D2C (or DTC) and B2C?

Posted on by EditoreESL

What is the difference between D2C (or DTC) and B2C?

Direct-to-consumer ( DTC or D2C ) or business-to-consumer ( B2C ) is the business model of selling products directly to customers, thereby bypassing third parties, retailers, wholesalers, or intermediaries. Direct-to-consumer sales are usually conducted online, but direct-to-consumer brands may also operate physical retail spaces.

For both sales methods, advanced logistics solutions are needed, such as e-commerce logistic italy :: b2c logistic italy :: d2c logistic italy :: fulfillment in Europe or worldwide :: ecommerce logistic milan :: ecommerce logistic parma :: ecommerce logistic turin :: b2c logistic parma :: d2c logistic milan :: d2c logistic turin :: returns logistic italy :: returns logistic ecommerce

For this reason, companies can rely on www.eshoplogistic.com

History

The term ” direct -to-consumer” became immensely popular in the late 1990s, when it was primarily used to refer to online retailers that sold products and services to consumers over the Internet.

With the emergence of new transportation modes and logistics services (ecommerce logistic, ecommerce logistic, B2C logistic, D2C logistic, ecommerce order fulfillment, ecommerce order fulfillment, B2C order fulfillment, reverse logistics, return management, etc.), consumers have gained access to a wider range of goods and service providers, increasing competition among businesses.

The advent of the Internet has further expanded access to many different types of goods and services, and increasing competition has forced companies to make additional efforts to win and retain customers.

Advantages and disadvantages

Direct-to-consumer selling has lower costs than physical retailing because it has reduced the number of different business components, such as employees, purchasing costs, mail confirmation, and rent or opening a physical store.

DTC allows smaller companies to compete with large, successful companies in terms of pricing, product availability, and quality, because costs are lower. Direct-to-consumer sales can drive greater brand loyalty and customer retention.

The main risks in online Direct-to-Consumer are increased liability risk, cyber risk, and increased supply chain demands (specialized supply chain logistics, specialized transportation providers, etc.). DTC exposes a company to tasks that would otherwise be performed by wholesalers and retailers, such as shipping, labeling, and cyber security.

The direct-to-consumer business model places the entire burden of the supply chain on the company itself: instead of selling to just a few distributors, products must be delivered to many individual customers.

The shift from traditional retail to more direct engagement through Direct-to-Consumer (D2C) and Business-to-Consumer (B2C) models is reshaping the e-commerce landscape.

Source Wikipedia : https://en.wikipedia.org/wiki/Direct-to-consumer

In all cases , high-level logistics and supply chain solutions are needed, in addition to the classic b2b logistics services in Italy and around the world, it is necessary to rely on operators who are experts in e-commerce logistic Italy :: e-commerce logistic Parma :: e-commerce logistic Milan :: e-commerce logistic Turin :: e- commerce returns logistic Italy :: reverse logistic Italy :: b2c logistic Italy :: b2c logistic Parma :: b2c logistic Milan :: b2c logistic Turin :: d2c logistic Italy ::

For this reason, companies can rely on www.eshoplogistic.com

What are D2C and B2C business models?

Understanding the fundamentals of D2C and B2C models is crucial for businesses that want to engage directly with their consumer base. The D2C model allows brands to bypass traditional intermediaries like retailers and wholesalers, selling directly to consumers and thus enhancing the customer experience with more personalized interactions and services. Meanwhile, B2C typically involves selling products or services to consumers through intermediaries like retail stores or e-commerce platforms.

How are D2C and B2C different?

The main difference between D2C and B2C models lies in their approach to reaching consumers. D2C brands maintain end-to-end control over the manufacturing, marketing, and distribution of their products, giving them unique insights into consumer behaviors and preferences. In contrast, B2C companies often rely on a network of retailers and distributors, which can dilute their direct relationship with customers.

The Benefits of a D2C Business Model

Adopting a D2C model offers several benefits, such as higher profit margins by eliminating the middleman, greater control over the brand narrative, and direct feedback from consumers. These benefits allow D2C companies to be more agile, responding quickly to market trends and consumer needs with innovative products and customized marketing strategies.

Explore B2C companies and their strategies

B2C companies operate within a traditional model that focuses on volume and accessibility, using established retail channels and e-commerce platforms to reach large audiences. Their strategies often emphasize optimizing the retail experience, both online and offline, to maximize reach and efficiency in sales and distribution.

Key Differences Between D2C and B2C

Highlighting the key differences between D2C and B2C models helps companies understand the implications for supply chain management, customer acquisition, and marketing. D2C brands often have a direct line of communication with their customers, allowing for more targeted and effective marketing campaigns, while B2C brands may need to invest more in brand visibility and consumer trust to stand out in crowded markets.

Bridging the Gap: B2B, B2C and D2C Dynamics

Understanding the interplay between the Business-to-Business (B2B), Business-to-Consumer (B2C), and Direct-to-Consumer (D2C) models helps brands tailor their strategies to different market segments. B2B companies sell products or services to other companies, often wholesale or at wholesale prices, while B2C and D2C companies focus on selling directly to consumers, with D2C bypassing traditional intermediaries to improve control over the customer journey.

Leveraging Online Marketplaces to Expand Your Reach

Online marketplaces like Amazon, eBay, Zalando , and Etsy offer businesses a powerful platform to reach a wider audience. By listing products on these platforms, brands can tap into the marketplace’s large customer base while benefiting from the established trust and logistical expertise these platforms provide. This strategy is especially beneficial for D2C brands looking to supplement their direct sales channels without the overhead of brick-and-mortar stores or in-house e-commerce sites.

To manage the operational activities of the marketplaces, it is of fundamental importance to rely on expert marketplace logistics operators who offer professional services with advanced logistics solutions such as e-commerce logistics italy :: b2c logistics italy :: d2c logistics italy :: fulfillment in Europe or worldwide :: ecommerce logistics milan :: ecommerce logistics parma :: ecommerce logistics turin :: b2c logistics parma :: d2c logistics milan :: d2c logistics turin :: returns logistics italy :: returns logistics ecommerce

For this reason, companies can rely on www.eshoplogistic.com

Understanding the role of the end consumer in e-commerce

In D2C and B2C models, the end consumer is not just a buyer, but a central figure around which business strategies are developed. Understanding consumer behavior, preferences, and expectations is critical to tailoring offers that resonate and drive purchase. Direct interactions with end consumers allow brands to gather insights that inform product development, marketing strategies, and overall customer experience improvements.

Optimizing Distribution Channels for E-Commerce Efficiency

Effective distribution channel management is critical to e-commerce success. Brands must choose the right mix of direct and indirect distribution methods to ensure their products reach consumers efficiently and cost-effectively. Whether it’s using third-party logistics providers to handle order fulfillment or relying on drop shipping arrangements, each choice impacts delivery speed, customer satisfaction, and ultimately profitability.

The Growing Influence of Online Shopping on Consumer Habits

Online shopping has transformed consumer habits, creating expectations of convenience, variety, and instant gratification. The rise of mobile commerce has further accelerated this shift, making it essential for brands to optimize their online presence for mobile. Ensuring that shopping experiences are seamless, secure, and engaging across devices is critical to capturing and retaining the modern consumer, who increasingly prefers to shop online.

How D2C Improves Brand Recognition and Loyalty

Direct -to-consumer strategies strengthen brand recognition and loyalty by promoting a direct, unmediated connection with the consumer. This approach allows brands to tailor their messaging and engagement strategies more precisely, leveraging customer data collected from direct interactions to refine their offerings and improve the overall customer experience.

Using social media platforms to connect directly with consumers

Social media platforms are invaluable for D2C and B2C brands looking to grow their customer base and engage directly with consumers. These platforms provide a unique space for brands to market their products, share content that resonates with their audience, and engage directly with customers, which is critical to building a loyal community and improving brand visibility.

The Power of Customer Data in Shaping the D2C Experience

In the D2C model, access to customer data is key. Direct interactions with consumers allow D2C brands to gather detailed information about purchasing behaviors, preferences, and feedback. This data is critical to making informed decisions about product development, marketing strategies, and personalized customer experiences, which helps maintain control over the customer journey.

Maximize control over the customer experience in e-commerce

D2C brands that operate online stores have the unique advantage of controlling the entire customer experience, from the first visit to the website to the post-purchase follow-up. This control allows for a seamless and personalized shopping experience that can lead to higher satisfaction rates, repeat business, and increased brand loyalty.

Direct supply of products and services to improve relationships with consumers

Selling products or services directly to consumers without relying on intermediaries allows D2C brands to build stronger relationships with their customer base. By controlling every aspect of the sales and fulfillment process, these brands can ensure a high level of service quality and responsiveness that meets or exceeds consumer expectations.

The Role of Online Stores in Market Expansion

Online stores are essential for D2C and B2C brands looking to expand their reach beyond the traditional confines of retail. By offering products directly through e-commerce platforms, these brands can access a global market, provide 24/7 shopping convenience, and quickly adapt to market demands without the limitations of brick-and-mortar stores.

Leveraging Brand Identity to Build Consumer Trust

A strong brand identity is essential for D2C brands as it helps differentiate them in a crowded market. Effective branding, combined with consistent and authentic communication across multiple channels, including social media, helps build consumer trust. This trust is essential to developing a loyal customer base that is willing to support the brand.

Improving direct customer engagement through personalization

Personalization of the customer experience is a significant benefit of the D2C model. Using data from direct interactions, brands can tailor their marketing efforts and product offerings to better meet their customers’ individual needs and preferences. This level of personalization can significantly improve customer satisfaction and loyalty.

The Role of E-Commerce in D2C and B2C Models

E-commerce plays a key role in both D2C and B2C models by providing the platforms and tools needed for online transactions. For D2C brands, e-commerce solutions facilitate a direct connection with the end customer, while B2C brands use these platforms to reach a wider audience through various online and physical sales channels.

The Impact of Intermediaries on Customer Experience

Examining the role of intermediaries in the B2C model shows how they can influence the customer journey , sometimes creating barriers to direct interaction between brands and consumers. In contrast, D2C brands often offer a more streamlined and personalized customer experience, as they manage all interactions from the first touchpoint to the final sale and follow-up.

Customer Acquisition and Retention in D2C vs B2C

Customer acquisition and retention are executed differently in D2C and B2C models. D2C brands focus on building long-term relationships through direct interactions, while B2C brands often leverage greater retail exposure to attract customers. Each model requires distinct strategies for engagement and conversion, tailored to the specific dynamics of direct or intermediary sales.

In order to retain end customers, it is important to offer them a top-level purchasing and receiving experience for goods, and for this reason it is necessary to rely on high-level logistics and supply chain solutions. In addition to the classic b2b logistics services in Italy and around the world, it is necessary to rely on operators who are experts in e-commerce logistics Italy :: e-commerce logistics Parma :: e-commerce logistics Milan :: e- commerce logistics Turin :: e-commerce returns logistics Italy :: reverse logistics Italy :: b2c logistics Italy :: b2c logistics Parma :: b2c logistics Milan :: b2c logistics Turin :: d2c logistics Italy ::

For this reason, companies can rely on www.eshoplogistic.com

Future Trends in D2C and B2C E-commerce

Anticipating future trends in D2C and B2C e-commerce is essential to staying competitive. Both models will likely see increased use of artificial intelligence and machine learning for better customer understanding, more personalized shopping experiences, and greater operational efficiency.

Conclusion: Choosing the right model for your business

The decision whether to adopt a D2C or B2C model depends on several factors, including product type, market dynamics, and business goals. Companies must evaluate their capabilities, customer expectations, and the competitive landscape to determine the most effective approach for their brand.

What is order fulfillment?

Order fulfillment is a complicated process. Your customers expect their orders to arrive quickly with low or free shipping. A business risks poor customer satisfaction and brand reputation when it works with poor 3PLs.

ESL has over 30 years of experience and we have learned a lot over the years. We focus on using advanced warehouse management systems, automation, technology and services to ensure customer satisfaction.

Some of our logistics solutions:

  • Inbound: receiving goods, unloading goods onto pallets, unloading loose goods into packages, quantity and quality controls , inbound value-added services, put-a-way (goods positioning and storage service).
  • Order Entry : Your orders enter our system via integration.
  • Order management: picking, packing ,
  • Supply of packaging materials: both standard and customized or specific for gifts, holidays or special events;
  • Packaging : Items are meticulously packaged in just the right size packaging, minimizing costs and waste and optimizing sustainability.
  • Warehouse Selection : Our system automatically selects the most suitable warehouse from which to fulfill orders.
  • Inventory Management : The system assigns inventory and updates reports in real time.
  • Storage service : on pallets, on shelves, on pallet racks, on the floor, for hanging garments
  • Order Processing : Automation, robotics, and voice technology quickly process orders, ensuring timely fulfillment.
  • Quality Control : Rigorous quality controls at key points in the process.
  • Shipping : Real-time rate comparison based on business rules results in the optimal carrier selection, every time.
  • Returns – Simplified returns management, with shipping discounts, product inspection and repackaging, and fast return to stock.
  • Value added services

Order fulfillment begins long before the customer places an order. The process begins with customer onboarding and setup.

To ensure smooth order fulfillment, ESL begins with a comprehensive customer onboarding process . We have a discovery session meeting to determine which facilities will be used. The next step is to gather the required information for the WMS system. This includes integrating with shopping carts, labeling inventory, and receiving SKU details and quantities.

Once inventory is received and stored and the cart is filled, ESL is ready to accept orders. After receiving the order, our system determines the optimal warehouse to fulfill from by calculating proximity to the customer and inventory availability. The next step is release for on-site picking, which will be facilitated by robotics, voice picking, and RF. After picking, the order is transmitted to packing stations where items are confirmed for accuracy. Shipping is automated, including capturing weights and dimensions, followed by rate lookup across multiple carriers, and label printing and application.

Additional Order Fulfillment Services

Customers often need additional fulfillment services such as kitting , assembly, bundling, product reconditioning, and returns management. At ESL, we excel at these additional fulfillment services!

  • Kitting and assembly
  • Detail preparation
  • Product Refurbishment
  • Reverse logistics (returns management)
  • Promotional materials and inserts
  • Creating and uploading the point of sale
  • Labelling
  • Lot registration, serial numbers, deadlines,
  • Garment customization
  • Value-added services on request.

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Logistic and Fulfillment for Marketplace

Posted on by EditoreESL

What is the difference between Marketplace and eCommerce?

eCommerce generally refers to all online retail sales and can take place on the e-commerce site or on a marketplace.

A Marketplace can aggregate multiple third-party sellers and function as an online storefront.

An eCommerce site sells through its own online platform.

Similar to traditional brick-and-mortar retail stores, marketplaces attract shoppers with their wide assortment of inventory.

It can be difficult to attract the volume of digital “traffic” to your site that major marketplaces do, but you have no competitors on your e-commerce site.

That’s why it’s important to match marketplaces and sales through your dedicated e-commerce website in your multi-channel e-commerce strategy.

Managing multiple e-commerce marketplaces

Each e-commerce marketplace is unique with its own content requirements, marketing features, and payment options, not to mention the community surrounding the marketplace and the items that are most important to shoppers who browse there.

Below, we’ve outlined 3 major ecommerce marketplaces to help you decide which channels to launch first.

Amazon

As the largest e-commerce marketplace in the world, Amazon is an obvious first stop for most merchants. Many shoppers actually start their shopping journey on Amazon, and even if they head to another channel to make the purchase, they still use Amazon as their price control and delivery standard. Indeed, the so-called “Amazon effect” has long driven consumer expectations for 1- or 2-day delivery, to the extent that merchants who do not offer this option are no longer competitive.

Amazon is, however, a highly saturated marketplace, making it essential for sellers to win the buy box by setting competitive prices and guaranteeing 1-2 day delivery via FBA or SFP.

The Prime badge attracts attention at the top of the sales funnel and attracts loyal Prime customers who typically spend double the money per year on the site compared to non-members.

Since Amazon is the current industry leader, most platforms, whether multi-channel sales software or fulfillment partners, will integrate with it, allowing you to automate many of the day-to-day functions of managing your listings.

A quick overview of Amazon’s logistics offerings and inventory visibility may give some sellers pause and consider prioritizing a strategic logistics partner. Finding a partner who is committed to your company’s success and cares as much about your KPIs and customer satisfaction as you do can make the difference between logistics being a squeaky wheel or a revenue driver for your company.

THE ADVANTAGES OF WORKING WITH WWW.ESHOPLOGISTIC.COM

WWW.ESHOPLOGISTIC.COM  can provide an e-commerce logistics solution in Milan, or e-commerce logistics in Parma, or else , e-commerce logistics in Parma, or even e-commerce logistics Turin , or in any case more global b2c logistics solutions italy , and also Fulfillment for Europe or b2c logistics parma, complete end-to-end international shipping for markets and sellers, whether the package goes from one side of the city to the other or to the other side of the world!

Advantages for marketplaces

  1. Buyers are more likely to shop on the marketplace, as logistics and shipping processes become consistent regardless of the seller
  2. Sellers are encouraged to work through the marketplace, as they have access to simpler and cheaper logistics, supply chain, domestic and international shipping services
  3. More reliable shipping methods, leading to a better seller and consumer experience
  4. Leverage shipping volume to get discounts, meaning rates are reduced across the board

Benefits for sellers

  • The opportunity to sell internationally, when previously this may have seemed daunting
  • Marketplace-branded tracking portal adds credibility and trust to buyers
  • Lower logistics and shipping rates and faster shipping options, with online tracking and visibility
  • Encourage repeat purchases and improve seller score on the marketplace

Benefits for buyers

  • Comprehensive online order tracking through the Marketplace-branded portal offers peace of mind and a reliable purchasing method
  • Guaranteed deliveries, including fragile, high-value or unique items from independent sellers
  • A reliable marketplace with diverse sellers and products, as well as consistent shipping options

eBay

eBay is a legacy e-commerce marketplace and one of the first in the industry and remains one of the largest. Most consumers immediately think of eBay’s original auction pricing structure, but the site has long since added the fixed price option.

Some sellers appreciate the ability to choose between the two pricing options, but the auction model will likely require too much oversight for a growing e-commerce business. Another point to consider when comparing eBay to Amazon is that eBay itself is not a seller like Amazon is. Many merchants believe it is becoming increasingly difficult to compete with Amazon’s private label brands.

In addition to offering a comprehensive membership program like Amazon Prime, eBay has a Fast ‘N Free badge program for sellers that offers free shipping, a fast delivery option, same-day or 1-day handling, and tracking information for all shipments. In addition to the attention-getting badge, sellers enrolled in this program will also be entitled to seller protection on orders that do not meet guaranteed delivery times, as long as the order was fulfilled on time.

 Shein Market

Shein has established itself as a fast fashion retailer and pioneer of the consumer-to- manufacturer (C2M) business model .

It is trying to expand its product catalog and increase the number of sellers by inviting successful Amazon sellers to list on its marketplace, often offering free advertising and waiving referral fees for a time to sweeten the deal.

Although Shein is growing rapidly, it will need to differentiate itself from Amazon in order to compete.

As purchasing habits and sales processes change, it’s essential that the vendors that support those processes keep up with the latest trends and can evolve their business models in response. Marketplaces are predominantly driven by large numbers of independent sellers such as arts and crafts sellers, hobbyists and boutique merchants – and we believe they should be able to take advantage of the large volumes they collectively ship.

Frequently asked questions

What are marketplaces in e-commerce?

E-commerce marketplaces are online shopping environments that aggregate products from multiple brands onto a single platform. The most famous example is Amazon, which has a diversified sales strategy. Its marketplace includes its own line of proprietary products (Amazon Basics), first-party products (purchased in bulk by brands), and third-party products (brands retain ownership of the inventory and list it themselves on the marketplace).

What is an example of an e-commerce marketplace?

Amazon is the most common example of an e-commerce marketplace, but many other retailers have launched e-commerce marketplaces in recent years.

What is the most popular online marketplace?

Amazon is the most popular online marketplace with 76% of online consumers having made at least one purchase from Amazon in the past year.

Shopify an example of e-commerce or a marketplace?

Shopify is an example of ecommerce that allows brands to sell on their own ecommerce site.

AN END-TO-END SOLUTION

The key to all these benefits is that the entire process of logistics and shipping services are completely managed by WWW.ESHOPLOGISTIC.COM , regardless of the couriers used, giving marketplaces the advantage of scale, even if they work with perhaps thousands of individuals. sellers.

From the seller’s point of view, the entire process is made extremely simple: by the possibility of customizing the logistical experience of order preparation, packaging or even return management (reverse logistics ) with the possibility of printing shipping labels based on to the buyer’s preferred delivery method and therefore the possibility of delivering parcels to the local postal service or collecting the items every day. The method usually depends on daily volume, but can be flexible to meet each seller’s needs. We then choose the most appropriate delivery route, taking advantage of the high-volume agreements we have with multiple couriers around the world, to ensure the best possible rates for the seller.

From here on, sellers can track the package anywhere in the world via their marketplace’s branded portal, until it is safely in the hands of their buyer. This helps ensure not only repeat business, but also excellent reviews, which is extremely important for online sellers.

WWW.ESHOPLOGISTIC.COM  provides a global infrastructure, consisting of multi-user, multi-client logistics facilities , across much of the world, with 24/7 customer service centers that use cutting-edge technology to track shipments at all times. Individual services include:

WWW.ESHOPLOGISTIC.COM Italian Logistics Leader

  1. Inbound logistics
  2. Storage and warehousing services
  3. B2B logistics services and B2C, D2C, DTC logistics services
  4. wholesale logistics services ,
  5. Picking services, Packing services , Order management,
  6. Special and customized packaging actions
  7. Gift packages, Christmas packages, insertion of greeting cards
  8. Kitting services , management of registration numbers and deadlines
  9. Online returns logistics management, e-commerce returns logistics management ,
  10. Value-added logistics services.
  11. Shipping
  12. Logistics consultancy and supply chain consultancy.

WWW.ESHOPLOGISTIC.COM  can provide an e-commerce logistics solution in Milan, or e-commerce logistics in Parma, or else , e-commerce logistics in Parma, or even e-commerce logistics Turin , or in any case more global b2c logistics solutions italy , and also Fulfillment for Europe or b2c logistics parma, complete end-to-end international shipping for markets and sellers, whether the package goes from one side of the city to the other or to the other side of the world!

https://gazzettalogistica.it/author/eshoplogistic/

 

 

What is B2C Logistic?

Posted on by EditoreESL

What is B2C Logistics?

For B2C Logistic italy e B2C fulfillment italy (but also in the world in general) means all the processes and operational flows connected to the world of online sales and its mobile and immovable structures: 1) IT aspects; 2) management methods and flows of goods, whether these are in warehouses or along the directives to and from the same with the mobile and immovable structures containing goods and flows.

1) For IT aspects, we consider management systems such as WMS, TMS, ERP, OMS, CRM that are able to manage the flows and data of goods sold online.

Obviously, the electrical, electronic and data structures necessary to bring the data to the IT systems are connected to these.

Software and Hardware and related Capex are an integral part of the “IT Structure”.

In this case, www.eshoplogistic.com with its advanced and innovative cloud computing systems, it can be the ideal partner for managing the smallest to the largest and most complicated projects.

Management of every logistic flow with a warehouses management system (WMS) suitable for a wide variety of customer needs.

INBOUND management with quality and quantity control, unloading containers, pallets, packages, FTL, LTL and hanging garments.

Put-away management.

Wide range of STORAGE solutions: on shelves, hanging garment, on pallet racks.
Professional order and OUTBOUND management, Pick & Pack, simple and complex packing action, returns management and reconditioning (e.g., washing, ironing, steaming, etc.).
Specific on-demand and value-added services (kit assembly, printing and inserting cards and personalized gift wrapping, stitching, etc.).
Supply of neutral and customized PACKAGING, filling materials, shrink-wrapping, filming, etc. We can offer greenfield solutions.

To know more about ecommerce logistic italy, e-commerce logistic italy,  ecommerce fulfillment italy, e-commerce fulfillment italy contact us!

1) By management methods and flows of goods, we mean all the operational actions necessary for the management of items subject to eCommerce sales. We are talking about the following flows:

  • Inbound: unloading goods, quality and quantity controls, incoming VAS services, put-a-way, batch and deadline management;
  • Warehousing Logistic services: on shelf structures; pallet racks; on the ground; hanging garment structures; automated structures such as Shuttle systems, Autostore and similar structures. With storage management, obviously, inventory management activities and related services are also included, as well as the necessary physical structures such as warehouses and adjacent management areas.
  • Picking: manual or automated picking;
  • Packing: order preparation and packaging action;
  • Packaging: management of packaging materials;
  • Order management: various types of order management including specific packaging actions; greeting cards; kitting; vas; etc.
  • Gestione returns logistic italy or reverse logistic italy: returns acceptance; quality and quality controls; goods restoration; repackaging; value-added services such as ironing, stain removal, labelling, etc.
  • Trasportation and ecommerce shipments of goods: by courier, freight forwarders, groupage, loose, parcel, full load, partial load, shipments with postal carriers, cash on delivery solutions, insurance, etc. and related means of transport, whether road, sea, rail, air.
  • Even in this case eshoplogistic.com can help.
  • We are not suppliers, we are your logistic colleagues, ready to work alongside you to optimize flows, costs and get the most out of your operations and offer you the best warehouse services and the most innovative integrated logistics solutions.
  • You will have to focus on your commercial, marketing and strategic activities, the rest, i.e. the logistics, shipping, customer service and value-added services part will be managed by us as if we ourselves were part of your reality!
  • We manage sales-specific logistics solutions through MARKETPLACE.
  • We are as scalable as your company needs to be: we can increase and decrease staff with organization and an eye on costs. We can handle your needs with multiple daily shifts, work 24/7 and perfect peak management.
  • We are also available to use WMS of our customers.

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Cross Docking Drop Shipping

Posted on by EditoreESL

www.eshoplogistic.com (ESL) offers Cross Docking and Drop Shipment services on Italian territory and internationally.

We offer logistics and supply chain services such as: unloading, reloading, courier relabelling, reshipping, specific management of foreign returns, consolidation, logistics hub services for foreign partners, dedicating specific warehouse areas and allowing the installation of IT systems (WMS, TMS) of third parties.

But let’s get into the details…

A. What is Drop Shipping ?

Drop shipping, as indicated by Wikipedia, is an innovative supply chain management activity in which merchants do not store goods in warehouses, but send customer orders and shipment data and information to a manufacturer, wholesaler or retailer who will undertake to send the goods directly to the final recipients.

Primary features Drop Shipping

  • Merchants do not need to manage goods in the warehouse, thus reducing storage costs and operational complexities.
  • Merchants purchase goods from suppliers only after customers have placed orders.

Advantages of drop shipping

  • Scalability and flexibility;
  • Lower risk and financial commitment;
  • Reduced overhead costs;
  • Greater variety of products;
  • Geographic expansion ;

Drop shipping limitations

  • Dependence on suppliers;
  • Limited control over inventory and fulfillment;
  • Lower profit margins;

B. What is Cross Docking ?

Cross docking is a logistics strategy that simplifies the shipment of goods from suppliers to customers. The cross docking process, as indicated by Wikipedia , involves minimal handling and storage time. Cross dock occurs in a logistics or fulfillment warehouse in Italy , fulfillment in Europe , Fulfillment in the world. They can order, consolidate and reroute goods based on customer orders or destination locations.

Main features of Cross Docking

Cross docking is commonly used to consolidate shipments from multiple suppliers into single outbound deliveries.

Advantages of cross-docking

  • Improved inventory management;
  • Optimized transport;
  • Flexibility;
  • Reduced inventory costs;
  • Greater efficiency;

Cross-docking limitations

  • Risk of errors: The fast-paced nature of cross-docking increases the risk of errors, inaccuracies and damage during management.
  • Greater dependence on transport;
  • Coordination complexity;

Final thoughts

Choosing between Cross Docking vs Drop Shipping is a difficult decision. Cross docking offers rapid movement of goods and is ideal for high-volume shipments. Drop shipping, on the other hand, offers flexibility and scalability by eliminating inventory management.

For more information, contact us via the customer inquiry form www.eshoplogistic.com

E-commerce B2C Logistics: A Comprehensive Guide to Supply Chain and Fulfillment

Posted on by Amministrazione

In the digital age, e-commerce B2C (Business to Consumer) logistics has taken on a central role in determining the success of online businesses. The supply chain and fulfillment are key components of this process, directly influencing customer satisfaction and operational efficiency. In this article, we will delve into the importance of e-commerce B2C logistics, the role of the supply chain and fulfillment, and how multilingual customer service and full outsourcing can optimize business operations.

E-commerce B2C Logistics: Fundamentals and Importance

E-commerce B2C logistics encompasses all the activities required to manage and deliver products from producers to end consumers. This process includes inventory management, warehousing, packaging, shipping, and returns management. Well-orchestrated logistics are essential for maintaining high levels of customer satisfaction, reducing delivery times, and minimizing operational costs.

The Supply Chain: Efficiency and Optimization

The supply chain is the backbone of e-commerce B2C logistics. It covers the entire journey of a product from production to final delivery. To optimize the supply chain, businesses must:

  1. Collaborate with Reliable Suppliers: Choosing reliable suppliers is crucial to ensure product quality and timely deliveries.
  2. Utilize Advanced Technologies: Supply chain management tools such as Order Management Systems (OMS) and Enterprise Resource Planning (ERP) software can help monitor and optimize the flow of goods.
  3. Adopt Flexible Sourcing Strategies: Implementing just-in-time or multi-sourcing strategies can help mitigate risks related to demand fluctuations and supply chain disruptions.
  4. Implement Reverse Logistics: Efficiently managing returns is vital for maintaining customer satisfaction and reducing costs.

Fulfillment: From Warehouse to Customer

Fulfillment encompasses all the operations needed to process an order, from receipt to delivery. The main steps in the fulfillment process include:

  1. Inventory Management: Continuously monitor inventory levels to avoid stockouts or overproduction.
  2. Picking and Packing: Accurately and promptly select and prepare products for shipment.
  3. Shipping: Partner with reliable couriers to ensure fast and secure deliveries.
  4. Returns Management: Implement efficient return policies to facilitate the return process and enhance customer experience.

Multilingual Customer Service: Global Support

In the context of e-commerce B2C, multilingual customer service is crucial for serving a global clientele. Effective customer service must be able to:

  1. Communicate in the Customer’s Language: Provide support in the customer’s native language to improve understanding and problem resolution.
  2. Resolve Issues in Real Time: Use multi-channel support platforms such as live chat, email, and phone to respond quickly to customer inquiries.
  3. Continuous Staff Training: Invest in ongoing training for staff to ensure high-quality service and keep up with the latest market trends.

Full Outsourcing: A Winning Strategy

Full outsourcing involves delegating all logistics operations to a specialized service provider. This approach offers numerous advantages:

  1. Reduction of Operational Costs: Outsourcing logistics operations helps reduce the fixed costs associated with in-house management.
  2. Access to Advanced Technologies: Outsourcing providers often use cutting-edge technologies to improve efficiency and accuracy in operations.
  3. Operational Flexibility: Full outsourcing provides the flexibility needed to scale operations according to seasonal demand or sales peaks.
  4. Focus on Core Business: Delegating logistics to experts allows companies to concentrate on strategic activities and product development.

Conclusion

E-commerce B2C logistics, with its intricate network of supply chain and fulfillment, is fundamental to the success of online businesses. Implementing efficient strategies and adopting full outsourcing solutions and multilingual customer service can significantly enhance business operations and customer satisfaction. Investing in e-commerce B2C logistics is not just a necessity, but a vital strategy for building a sustainable and customer-oriented business.

European eCommerce Market 2024

Posted on by Amministrazione

European e-commerce market 2024: key insights

  • Pandemic Growth: The pandemic has given a significant boost to eCommerce in Europe, with sales increasing 66% from 2019 to 2021. Despite a temporary decline, the market is expected to continue growing, potentially reaching $955 billion by 2028.
  • Market leader: Fashion and electronics are the leading sectors in European online shopping. Subcategories such as Apparel and Consumer Electronics are particularly important, demonstrating both diversity and attention to consumer interests.
  • Preferred Payments: Digital wallets are the preferred payment method for online purchases across Europe, but direct account-to-account transfers are also becoming popular, especially in Poland, the Netherlands and Sweden. In Türkiye, however, credit cards are the most used payment instrument.
  • Revenue distribution: eCommerce revenue distribution varies significantly across Europe. Ireland, the Czech Republic and Belgium have the highest revenue shares, while the UK leads in e-commerce market size as a percentage of GDP, demonstrating widespread adoption of online shopping.

Europe, although geographically small, is one of the most important economic centers in the world. While major economies on the continent such as the UK, Germany or the Netherlands already have e-commerce penetration rates of around 80% and above, there is still a lot of potential to be exploited in the smaller economies of the South and North ‘east like Greece , Portugal or Poland .

Italy

Italy , the fifth largest e-commerce market in Europe, ranks 13th globally. Online retail represents 12% of the Italian retail market, with a forecast to increase to 17% by 2028. As in most major e-commerce markets in Europe, the Italian Amazon domain Amazon.it is leads with $5.6 billion in revenue in 2023.

The Italian market is expected to grow by 10% in 2024, reaching $41.5 billion by the end of the year. From 2024 to 2028, a compound annual growth rate (CAGR) of 8% is expected, with a market volume of $56.5 billion.

Hobby & Leisure leads the Italian eCommerce market, contributing 26% of revenues in 2023. Followed by electronics (21%), fashion (18%), furniture and household items (12%), care products ( 9%), DIY (9%) and groceries (6%).

In Italy, VISA and Mastercard are each accepted by 95% of online stores, with PayPal at 91% and bank transfers at 65%. Cash on delivery is used by 52% of retailers. Bartolini (BRT) dominates the shipping industry, handling 46% of deliveries, while GLS, DHL, UPS and SDA (Poste Italiane ) also play an important role in the competitive market.

The European e-commerce market is approaching $1 trillion

It’s no secret at this point that the pandemic has given a huge boost to e-commerce in many regions of the world. Europe was no exception, with market sales of $423 billion in 2019, rising to $589 the following year, before reaching an even more impressive figure of $702 billion in 2021. This is a 66% increase between 2019 and 2021.

Due to factors such as market saturation and inflation, the following year was not as impressive. With a decline of 7%, the market fell to $655 billion in revenue, still above pre-pandemic levels. Since last year, however, the market has picked up speed and a new decline is not expected.

Our forecasts show that the European eCommerce market will reach $745 billion in sales by the end of the year. This figure is expected to steadily increase to $955 billion by 2028.

But where does all this money go? In other words, what products do Europeans buy online ?

What do Europeans buy online?

Our revenue breakdown data shows what online shoppers in Europe buy most.

  • Fashion is in the lead with 21.6% of market turnover. This is not surprising, given that fashion is also the largest category globally (27.5%).
  • The main category is followed closely by Electronics and Hobbies & Leisure , each with approximately 20% of the market.
  • While Furniture and household items, Food and Personal care have similar market shares ranging from 9.8% to 9.6%,
  • The DIY category represents a smaller share of the market at 8.2%.

The major product categories, however, only tell part of the story.

Consumer electronics and clothing with the largest market shares

To go into more detail, we need to take the subcategories into consideration. Sorting these subcategories by market share, we see consumer electronics and apparel at the top.

While consumer electronics accounts for 14% of the European e-commerce market, home appliances (the other subcategory of electronics) are not far behind, standing at 6.6%. With 12.7%, clothing is the product category with the second largest market share in Europe. Sister subcategories Footwear and Bags & Accessories are at 5% and 4% respectively.

Other top subcategories for online shopping in Europe include Media , Furniture , Grocery , Personal Care , and Construction Tools & Supplies , with market shares ranging from 4.5% to 6.3%.

Digital wallets are the primary payment method for most Europeans

In addition to what Europeans buy online, it is equally important to know what they pay for.

A report from WorldPay paints a clear picture. As shown in the chart below, digital wallets are the most popular payment method for online purchases in the majority of European countries included in the study, with the UK having the largest share (38%) of shoppers using this method of payment. payment.

In addition to digital wallets, account-to-account (A2A) payments, which is the simple transfer of money directly from one bank account to another without using a debit or credit card, are also becoming increasingly popular. In fact, A2A is the most popular eCommerce payment method in Poland, the Netherlands and Sweden, with 68%, 64% and 30% of shoppers preferring this method respectively.

Looking at the other payment methods used in European eCommerce, Buy Now, Pay Later (BNPL) stands out. With 21% in both Germany and Sweden, BNPL is also popular in Denmark (12%) and the Netherlands (11%).

Turkey is also an interesting case: it is by far the leading country in Europe for the use of credit cards for online purchases, with almost half (48%) of shoppers using this payment method. Cash on delivery is also very popular, with 5% of Turkish shoppers paying cash on delivery, the highest rate in the region.

But what about the financial aspects of e-commerce on the continent: how important is the role of e-commerce in the economies of European countries?

eCommerce Logistics Market 2024

Posted on by Amministrazione

eCommerce Logistics Market 2024: Key Insights

  • Market Growth: The global eCommerce logistics market is experiencing robust growth, expected to increase from $400 billion in 2020 to $837 billion by 2026, despite challenges such as the recent pandemic.
  • Consumer preferences: Research shows that online shoppers around the world prioritize faster deliveries (48%), convenient shipping (43%), and accurate delivery time information (39%).
  • Returns: The UAE is a leader in product returns, with 40% of online orders sent back. European shoppers strongly prefer clear, free and simple return policies. Additionally, the global trend towards using order lockers is growing, although acceptance varies from country to country.
  • Impact of the Pandemic: The COVID-19 pandemic has significantly affected e-commerce logistics, resulting in labor shortages, increased customer expectations for faster deliveries, higher order volumes and more complex order fulfillment. This has shifted demand patterns towards services such as last mile delivery and on-demand options, with Sub-Saharan Africa surprisingly leading the market growth in 2020.

Have you ever thought about the journey of the package you enthusiastically open from your favorite online store? What’s behind the carefully planned route, speed and timely (or sometimes not so timely) arrival at your home?

Now multiply that by billions of packages shipped around the world. The vast global eCommerce logistics market manages this complex dance of goods and services. Between 2020 and 2021, the market experienced an increase in revenue of $80 billion and continues to grow.

eCommerce logistics market: growth continues

The global eCommerce logistics market has shown a significant growth trajectory in recent years. Let’s take a closer look:

  • According to data compiled by Statista, Transport Intelligence and PortCalls Asia, the market was worth $400 billion in 2020.
  • By the following year its value had increased by $80 billion, reaching a value of nearly $480 billion.
  • Forecasts for 2023 point to a continuation of this trend, with the market expected to reach nearly $600 billion.
  • By 2026, it is expected to increase further to a staggering $837.2 billion.
  • The global landscape offers a comprehensive overview of the trajectory of the eCommerce logistics market. However, focusing on specific regions, such as Europe, reveals more nuanced insights.
  • FYI: We regularly update our rankings with the latest data from our models, providing valuable insights to help you improve your business. Which stores and companies are leaders in eCommerce? Which categories are they driving bestsellers and high sales? Find out for yourself in our rankings for companies , shops and markets . Stay one step ahead of the market with ECDB.
  • European e-commerce logistics market:
    a closer look
  • The parcel market in Europe, as detailed by data from the European Postal Services Regulatory Group (ERGP), has shown a distinct trajectory over the years.
  • The annual turnover in 2015 amounted to 31.29 billion euros. While the overall trend has shifted toward growth, specific downturns have occurred, particularly in 2017 and 2018, when the market experienced reductions in annual revenue. However, the market recovered and in 2021 revenues rose to €62.63 billion.
  • Having traced the trajectory of market development both globally and in Europe, we now focus our attention on the consumer-centric dynamics that define the eCommerce landscape.

Speed is the consumer’s top priority

According to the results of a global survey of consumers who shop online at least once a month, published by Wunderman Thompson Commerce:

  • Nearly half (48%) believe products should be delivered faster, underlining the importance of speed in the delivery process.
  • The cost of delivery is another significant concern, with 43% feeling the price paid for shipping is too high, indicating a desire for more convenient, if not free, delivery options.
  • Additionally, 39% of these global shoppers want more accurate information on delivery times, signaling the importance of predictability and transparency in the online shopping experience.
  • Delivery speed and costs play a vital role in shaping consumer preferences around the world. However, delving into regional nuances presents different emphases on these factors. For example, consider the distinct preferences emerging from places like Israel versus broader trends.
  • In a 2021 survey conducted by Outbrain, approximately 50-53% of respondents from the United States, United Kingdom, Australia and the European Union highlighted the importance of delivery speed in online purchases, with 38-43% saying they underlined the attractiveness of free or discounted offers. shipping. Only a small portion (7-10%) in these regions believe that neither factor influenced their purchasing decisions.
  • Online shopping in UAE: 40% is returned
  • While the speed and cost of delivery are undoubtedly crucial, another significant aspect of the e-commerce experience is the returns policy. Wunderman Thompson Commerce data reveals the countries where online shoppers are most likely to return their purchases.
  • The United Arab Emirates (UAE) tops the list with a significant 40% of online orders returned. Following closely, India has a rate of return of 37%. Thailand is no different, with 34% of online purchases returning. Meanwhile, in Europe, the Netherlands sees 26% of its online orders returned. The United States, a major e-commerce market, has a return rate of 25%.
  • A clear returns policy helps a lot
  • The phenomenon of product returns is not just about statistics; it is intrinsically linked to buyer sentiments and the policies that govern these returns. European shoppers, in particular, have expressed clear concerns about returns procedures.

2022 survey conducted by DPD and Geopost , the European e-shopper landscape revealed ongoing concerns about online returns policies:

  • Overall, 78% of respondents across Europe find tedious returns processes daunting.
  • Additionally, 75% didn’t like the idea of covering return costs, and a substantial 88% highlighted the need for clear return policies up front.
  • Drilling deeper into specific countries: In France, 90% of citizens are hesitant due to unclear return policies and 85% are discouraged by complex return procedures. About 69% were reluctant, fearing return costs.
  • Germany and Spain share this sentiment, with around 75% discouraged by complex returns and more than 70% worried about the potential costs.
  • Italy and the UK reflect these concerns, with figures ranging between 75 and 88% on these barriers.

European shoppers: 95% want to return products to a consignment shop or retail store

As we continue to explore the European e-shopper landscape, it is critical to determine consumers’ primary desires regarding the returns process. In another 2022 survey conducted by DPD and Geopost , European online shoppers outlined their returns preferences.

The majority, about 95%, are in favor of allowing returns to be dropped off at package stores or retailer stores. Equally popular was the need for transparent return costs and a clear returns policy, with approvals around 94% and 89% respectively. The ability to collect items from home was also important for many, with an average of 90%.

“Free returns”, however, have attracted varied interest across countries: the UK leads with 76%, followed by France (74%), Germany (71%), Italy (69%) and Spain (66%). %). This suggests that, although most return criteria are almost universally desired, attitudes towards free returns show notable differences among European shoppers.

Another emerging trend in the eCommerce logistics industry is the growing reliance on lockers for order collection. But how widespread is this preference?

Smart lockers: Benelux is not a fan

Based on data from Parcel Monitor, the global use of parcel lockers for picking up online purchases saw significant growth between 2018 and 2020.

In 2018, only 10% of online shoppers chose to collect their orders using parcel lockers. This figure saw a slight increase in 2019, with 12% opting for locker collection. However, 2020 marked a substantial surge, as 39% of online purchases were collected via locker, indicating a rapidly growing preference for this method of order collection among consumers around the world.

The growth in the use of parcel lockers shows a changing dynamic in delivery preferences. However, not everyone agrees with this method. In a 2022 survey conducted by SendCloud and Nielsen, consumers’ willingness to use smart lockers for out-of-home (OOH) deliveries varied significantly by country:

  • The Netherlands shows the highest reluctance, with 58% of respondents saying they are not willing to use such services.
  • This sentiment is echoed in Belgium (54%) and France (52%).
  • In Austria and Germany the figures are slightly lower, with 47% and 46% respectively expressing their reluctance.
  • The UK, Spain and the US show greater acceptance, but still have significant portions that resist the idea, with figures of 42%, 40% and 35% respectively.
  • Italy is the most open to the concept among the countries surveyed, with only 29% of respondents showing an aversion to using smart lockers for OOH deliveries.

COVID-19: Labor shortages and complexity of e-commerce orders

For better context, let’s take a look at the impact of COVID-19 on the e-commerce logistics market and how the industry has recovered from the difficulties created by the pandemic.

In a survey published by the Swiss company Kardex, several challenges emerged regarding the impact of COVID-19 on order management processes. Top issues included labor shortages (40.2%), growing customer expectations for fast deliveries (35.9%), an increase in e-commerce order volume (35%), and the need to fulfill more orders quickly and conveniently (34.2%).

Other responses highlighted concerns related to order accuracy, physical space constraints, multiple order fulfillment channels, complexity of order management, visibility, return order management, and a global view of orders and fulfillment. ‘inventory. Interestingly, 8.5% of respondents said they were not affected by the challenges listed.

What has the pandemic changed in e-commerce logistics?

While the challenges posed by COVID-19 have been multiple, they have also led to changes in demand patterns in the logistics sector.

According to data collected by DHL, Transport Intelligence and estimates provided by Statista, the group was led by the last mile service of eCommerce, often defined as the final phase of the delivery process from a distribution center or facility to end user, who suffered a demand of 21%. This was followed closely by eCommerce fulfillment, recording 18% demand.

The urgency of online shopping was further underlined by the 16% demand for on-demand/instant delivery e-commerce services. In grocery, last-mile in-store distribution was sought after, with 11% demand, and the traditional grocery distribution center was not far behind, with 10%.

Services such as click and collect from stores, returns or reverse logistics and distribution to high street stores have also seen notable demand.

E-commerce logistics growth: Sub-Saharan Africa leads in 2020

To top it off, we will look at the growth of the e-commerce logistics market in different regions for the year 2020, which reveals a surprising surge in Sub-Saharan Africa.

According to Transport Intelligence , sub-Saharan Africa tops the list with a year-on-year change of 36.3%, making it the fastest growing region in this sector. This impressive growth rate is particularly noteworthy because sub-Saharan Africa is not often the center of conversations in e-commerce circles, despite its obvious potential.

Following closely, South America saw a 34.8% increase, while North America, a significant player in the eCommerce space, saw a 33.9% increase. The Middle East and North Africa were not far behind, recording a growth rate of 30.4%. Europe, another major eCommerce market, saw its logistics market grow by 26.5%. Meanwhile, the Asia-Pacific region, home to some of the largest e-commerce giants, recorded a growth rate of 22%.